I value creativity, communication, and connection. They all start with C, but that's by Coincidence. ;D
These values are important to me on a personal level (creating my life, communicating what matters, connecting to the world around me and my inner self).
They play out in my everyday life (creating new experiences in lively NYC, talking and listening to the people around me, connecting in deep and meaningful ways).
In my professional life I love to practice these values on a large scale, bringing creativity, communication, and connection to support people's initiatives.
Creativity is anything you create that didn't exist before. Any new project is creative. It needs creativity in design to give it a face, and it needs to be seen.
Communication is the key step of telling people about your project. What they take away from your communication depends on the design. Is it memorable? Is it accurate? Does it strike a real chord?
Connection is why people care. When you connect with something, you naturally want to engage with it and share it with other people.
Effective graphic design has two very necessary ingredients which are always in my recipe:
Positive client relationship built on open communication and mutual appreciation
Super design powers built on intrinsic talent, acquired skill, and pure drive
I have years of experience freelancing and maintaining client relationships, as well as years of agency experience creating highly professional work. Often in my free time I'm trying out new ways to draw, hand-letter, photograph, or digitally whip up designs. I love what I do. I do it well. I enjoy the creative process and the learning process. I earned an associate’s degree in Graphic Design from Pratt Institute. I earned a bachelor’s degree in both English Literature and Women’s & Gender Studies from The College of New Jersey. I meditate daily, that's taught me a whole lot too.
If you’d like to talk about a project, please get in touch with me! I'd love to hear from you.